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Social Media / Marketing · Confidential

Social media content & engagement automation

Autonomous AI engine for Facebook and Instagram that plans content, publishes, answers comments/DMs, qualifies leads, and optimizes performance via n8n and LLMs.

Timeline
Production automation · ongoing optimization
Status
Live
Category
automation
Industry
Social Media / Marketing
  • 25–40+

    Posting volume

    Posts per month (from 4–8)

  • +50–70%

    Engagement

    Average engagement rate lift

  • −85–90%

    Workload

    Manual social media effort removed

Context

Teams needed consistent social presence without drowning in content creation, replies, and lead follow-up.

The system turns Meta channels into continuous content, engagement, and lead engines.

Channels & stack

  • AI Agents & Automation
  • n8n
  • PostgreSQL
  • OpenAI
  • Claude
  • Gemini
  • Facebook Graph API
  • Instagram Graph API
  • Slack
  • Google Sheets

Challenge

Inconsistent posting and delayed responses

Missed leads in comments and DMs

Manual performance optimization

Goals

  • 01

    Automate calendars, creatives, and publishing

  • 02

    Real-time engagement handling and lead routing

  • 03

    Closed-loop performance optimization

Delivery sequence

How the engagement ran.

  1. Phase 01

    Delivery

    Orchestration build

    n8n workflows across Meta APIs and LLMs.

    Work

    • Content pipeline
    • Comment/DM monitors
    • CRM handoff

    Deliverables

    • Live automation
    • Optional Retool dashboard

Architecture

  1. 01

    AI content ideation and calendars

  2. 02

    Automated Facebook/Instagram publishing

  3. 03

    Real-time comment and DM responses

  4. 04

    Lead qualification and CRM routing

  5. 05

    Analytics and automated optimization

Outcome

Posting scaled to 25–40+ posts/month

50–70% engagement lift

15–30% of interactions converted to qualified leads

Response times under 60 seconds

Lessons

  • 01

    Rate-limit protection and retries keep Meta integrations stable

  • 02

    Combining generation + engagement + CRM in one workflow compounds value

Next step

Ready to ship a similar system?

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