E-Commerce / Retail Technology · Confidential (e-commerce operations)
E-commerce fraud detection & order verification
AI-driven fraud scoring and Retell voice verification on WooCommerce orders — with automated holds, refunds via Authorize.net, and ops dashboards.
- Timeline
- Mar 2025 – Jun 2025 · production-ready
- Status
- Completed
- Category
- automation
- Industry
- E-Commerce / Retail Technology
−45%
Chargebacks
Fraud-related losses reduced
+70%
Verification speed
Faster order checks
−60%
Manual review
Ops workload reduction
Context
Fraudulent orders and chargebacks were eating margin while manual verification slowed fulfillment.
The client needed pre-fulfillment detection with automated customer verification and refunds.
Channels & stack
- AI Agents & Automation
- React.js
- Node.js
- n8n
- WooCommerce
- PostgreSQL
- RetellAI
- Authorize.net
- Twilio
- AWS
- Docker
Challenge
Chargebacks and advanced fraud patterns
False positives harming good customers
Manual refund and investigation overhead
Goals
- 01
Score and categorize orders in real time
- 02
AI voice verification for high-risk cases
- 03
Automate refunds and notifications
Delivery sequence
How the engagement ran.
Phase 01
Planning
Fraud workflow design
Mapped signals with operations and support.
Work
- Pattern analysis
- Decision thresholds
Deliverables
- Scoring model
- Workflow design
Phase 02
Delivery
Automation build
Webhooks, Retell verification, Authorize.net refunds.
Work
- n8n decision engine
- Comms and CRM updates
- Audit logging
Deliverables
- Production automation
- Admin dashboard
Architecture
- 01
WooCommerce webhook order monitoring
- 02
Fraud signal extraction and scoring
- 03
Approve / hold / cancel / refund decisions
- 04
RetellAI purchase verification calls
- 05
Authorize.net refund automation
Outcome
45% fewer chargebacks
70% faster verification
60% less manual review work
Lessons
- 01
Configurable thresholds balanced fraud prevention and CX
- 02
AI voice verification cut operational bottlenecks
- 03
Retry-safe webhooks were essential for reliability